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Business Concept and value chains of EuproMedia S.A.

EuproMedia S.A. is a next generation digital interactive multimedia company founded in the second quarter of 2008 in Luxembourg.

Central to the business model of EuproMedia S.A. is the convergence of both traditional and pioneering media technologies of Television and the Internet. The company designs and delivers a variety of special interest programmes (sports, fashion, household, finance, etc.) and services (eCommerce) to targeted communities.

As Business Enabler EuproMedia operates its own integrated TV and Internet platform. All programmes are seamlessly carried forward from satellite & cable broadcast to Web-TV combined with sophisticated transaction services.

Transforming traditional viewing experience into an interactive one

EuproMedia transforms traditional viewing experience into an interactive one, providing viewers with access to value-added services and content allowing an enhanced viewing experience that not only gives benefits to the audience but also generates additional sources of revenues to its customers and partners.

Integrating multithematic, multimedia content and a high performance online transaction platform, EuproMedia enables next generation of digital presentation and promotion of companies, products and services. EuproMedia is a pioneer to leverage the convergence of digital TV, Web 2.0 and eCommerce technologies.

Through its television platform, called em24, EuproMedia offers flexible, affordable broadcasting slots to present exiting infotainment and edutainment contributions, as well as exciting new formats of sponsored editorial and commercial content.

EuproMedia makes “personalized” TV airtime available on its television platform em24 by offering to manufacturers, resellers and media services at highly attractive conditions a dedicated and targeted presence with longer informative programmes instead of short expensive spots. This service offering embraces the production and the broadcasting cycle.

Delivering the broadcast license and out-of-the-box broadcast services EuproMedia offers to special interest channels, serving specific communities, to air their produced or syndicated programmes through its television platform.

euromall24 - the Internet platform of EuproMedia, combines outreaching interactivity with the convergence of Web and Broadcast delivery enabling the end-users to inform themselves in depth and to acquire the offered goods and services online, EuproMedia acting only as an intermediary on a provision basis.